Identity to Fit the Environment: The Creation of Avatars in Second Life Role-Playing Sims

Document type: Conference Presentations
Peer reviewed: Yes
Author(s): Maria Bäcke
Title: Identity to Fit the Environment: The Creation of Avatars in Second Life Role-Playing Sims
Conference name: League of Worlds 4
Year: 2007
City: Karlskrona
Organization: Blekinge Institute of Technology
Department: School of Technoculture, Humanities and Planning (Sektionen för teknokultur, humaniora och samhällsbyggnad)
School of Technoculture, Humanities and Planning S-371 79 Karlskrona
+46 455 38 50 00
http://www.tks.bth.se/
Authors e-mail: maria.backe@bth.se
Language: English
Abstract: This study will examine whether residents in the 3D online world Second Life create their avatars and their online identity to correspond to the theme of the (role-playing group/s) in which they are a member.

I will primarily look at one Star Wars group, one Gorean group, and one Victorian Steampunk group. All these three groups are closely linked to social, and highly visual, spaces in Second Life. I will primarily search for cues in the individual avatar profiles—often consisting of both text and images created by the residents themselves and available in the SL search engine—to find out if their online identities are in line with (or stand in opposition) to the main narrative of the group.
Subject: Computer Science\Effects on Society
The Humanities\English
Keywords: avatar construction, Second Life, online world, role-playing
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