Inlämning av Examensarbete / Submission of Thesis

Alexander O. Oshunloye , pp. 94. MAM/Sektionen för Management, 2009.

The work

Författare / Author: Alexander O. Oshunloye
Titel / Title: ICT in Marketing - A Study of The Use of Internet and Mobile Phones in Five Selected Companies in Dublin
Abstrakt Abstract:

The use of ICT in terms of Internet and Mobile Phones in selected companies in Dublin, Ireland. Its usage, adoption, diffusion in companies and its impact on organizations.

Ämnesord / Subject: Företagsekonomi - Business Administration\Marketing
Företagsekonomi - Business Administration\Information
Företagsekonomi - Business Administration\Organization
Nyckelord / Keywords: ICT, Marketing, Internet, Mobile Phone, SMS, MMS, Email.

Publication info

Dokument id / Document id:
Program:/ Programme Business Administration
Registreringsdatum / Date of registration: 08/10/2009
Uppsatstyp / Type of thesis: Magisterarbete/Master's Thesis (60 credits)


Handledare / Supervisor: Dr. Thomas Danborg
Organisation / Organisation: Blekinge Institute of Technology
Institution / School: MAM/Sektionen för Management
S-372 25 Ronneby
+46 455 38 50 00
Anmärkningar / Comments:


Files & Access

Bifogad uppsats fil(er) / Files attached: pdf - thesis - ict in marketing.pdf (2265 kB, öppnas i nytt fönster)