Fatemeh Daneshzadeh; Ali Nassergivehchy MCS-2010-30, pp. 67. COM/School of Computing, 2010.
In this research, we focused on developing personas and scenarios in designing a PC Portal for IPTV solution. We employed personas to consider users and their context of use when designing for the system.
Different studies have been conducted on the subject of using personas and scenarios in design projects. Some of them show that using personas have a positive effect in the outcome of the design in particular contexts. Other studies, however, suggest that designers have difficulties when using personas in their design process. The underlying cause of these problems might refer to shortcomings in construction of suitable personas, or how to use them throughout the design process.
We performed a literature review on personas and scenarios, their advantages, and, how to develop them. Then, we developed personas and scenarios for IPTV problem domain and to base our personas on user study results, we used questionnaire survey and interviews to acquire knowledge about the users. We proposed a design solution and developed a prototype based on elaborated personas and scenarios to evaluate our findings.
We argued different challenges that we faced while using personas and scenarios. We illustrated how graphical user interfaces can be developed to satisfy multiple personas by providing the users with different representations of the same information. We also argued why the area of personalized television needs more attention from CHI community and why people are becoming more interested in personalized TV viewing experiences.
Elaborated personas and scenarios helped us focus more on users and their context. This could not be easily achieved without rendering the raw data from user studies into personas and scenarios.