Inlämning av Examensarbete / Submission of Thesis

Yanjun Yu; Carlos Alberto Rodriguez Pena , pp. 66. MAM/Sektionen för Management, 2006.

The work

Författare / Author: Yanjun Yu, Carlos Alberto Rodriguez Pena
yumichele@gmail.com, cucosolapas@gmail.com
Titel / Title: The Pros and Cons of Business Intuition in Strategic Decision Making
Översatt titel / Translated title: The Pros and Cons of Business Intuition in Strategic Decision Making
Abstrakt Abstract:

The purpose of this research is to inform business people, especially managers and executives who are facing strategic decision making the benefits and risks of relying on intuition. Hence, they can have a clear mind about to what extend they can trust their intuitions.

After reviewing briefly the history of the development of intuition concept and the main ideas of strategic decision making, we have conducted a thorough research about this
topic from the following ten aspects: availability, timing, efficiency, flexibility, synthesis, accuracy or effectiveness, reliability, security, storage, and transferring.

Ämnesord / Subject: Företagsekonomi - Business Administration\International Business
Företagsekonomi - Business Administration\Information
Företagsekonomi - Business Administration\Management Control
Nyckelord / Keywords: Business intuition, intuition, strategic decision making, strategic decision, pros and cons

Publication info

Dokument id / Document id:
Program:/ Programme Business Administration
Registreringsdatum / Date of registration: 12/19/2006
Uppsatstyp / Type of thesis: D-Uppsats/Magister/Master

Context

Handledare / Supervisor: Peter Stevrin
pst@bth.se
Organisation / Organisation: Blekinge Institute of Technology
Institution / School: MAM/Sektionen för Management
S-372 25 Ronneby
+46 455 38 50 00

Files & Access

Bifogad uppsats fil(er) / Files attached: master thesis-business intuition by carlos&yanjun.pdf (883 kB, öppnas i nytt fönster)